Funny and Creative Billboards That You Can’t Help But Smile At

Running this Carnival billboard in New York from January to March was almost cruel, but in a funny way. While people were bundled up in cold city weather, the sign simply showed the current Caribbean temperature, glowing like a vacation fantasy above the traffic. No beach photo was even necessary.

The number does all the teasing. It reminds everyone that somewhere else, it is warm, sunny, and probably a lot more relaxing than their commute. By turning the weather into the main attraction, Carnival made a travel ad that feels less like a pitch and more like temptation.