Old Hollywood Stars Who Were Forced to Live a Double Life

Rita Hayworth’s image seemed effortless: red hair, glamorous gowns, and the unforgettable confidence of Gilda. Born Margarita Cansino, however, she began as a Spanish dancer in films before Columbia decided that a different name and a more “American” appearance would make her a bigger star.

Her surname became Hayworth, her dark hair was dyed red, and painful electrolysis raised her low hairline over roughly two years. Dieting and intense exercise completed the transformation. Hollywood did not merely polish Rita’s appearance; it deliberately made her Latina identity look less visible onscreen.